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Post by on Dec 6, 2023 10:51:26 GMT
Creating a marketing plan When vetting your business concept, it is worth testing a previously prepared marketing plan. This will give you information on what marketing solutions worked, what tools worked, and what tools proved C Level Executive List useless. Laying out a marketing plan at an early stage should start with a reflection on how to market a product. A preliminary survey of the target group should already provide some information. At a later stage, it will be possible to test the planned marketing solutions in practice. Experimenting Finally, an issue that is quite important in the entire validation process. It is essential to adopt an experimental approach to the implemented activities. Otherwise, you will act too carefully, being afraid of failure. In an experimental approach, you should be prepared to fail, or at least to make mistakes. This will make it easier to test an idea and its different versions. Such an experimental mindset should go hand in hand with design thinking – being open to creative solutions, defining a problem, and developing new, creative processes.
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